A Lesson in Political Messaging from the Kasich Presidential Campaign

ACADEME BLOG

Yesterday I received the following e-mail from the Governor Kasich’s presidential campaign:

“Martin, Governor Kasich has a strong pro-life record and now anti-life groups are attacking him. Can you chip in and help John fight back?

Kasich on Abortion

“No Governor in Ohio history has signed more pro-life legislation than Governor Kasich. The governor signed a ban on late-term abortions; began defunding Planned Parenthood; banned funding for abortions in taxpayer-funded public employee health plans; and banned elective abortions in public, taxpayer-funded hospitals.

“As a result, abortions are at historic lows in Ohio and the number of clinics has been cut almost in half.

“Now anti-life groups are attacking Governor Kasich for what he believes. Can you help John fight back?

“Mary Taylor
Lt. Governor of Ohio”

It is true that the Ohio Democratic party has distributed materials that have been critical of Governor Kasich for his positions on a number of issues, including women’s rights, and…

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About martinkich

I am a Professor of English at Wright State University's Lake Campus, where I have been a faculty member for more than 25 years. I have now served multiple terms as the President of the WSU chapter of AAUP, which now includes all full-time instructional faculty, and as the Vice-President of the Ohio Conference of AAUP. I have also served several terms as an at-large member of the Executive Committee of AAUP's Collective Bargaining Congress. In addition to serving as co-editor of the Academe blog, I am also a member of the editorial board of Academe and have been a guest editor for an issue of the magazine on collective bargaining strategies. As co-chair of the Ohio Conference's Communication Committee, I began to do much more overtly political writing during the campaign to repeal Ohio's Senate Bill 5, which would have eliminated the right of faculty to be unionized. I have sustained that activism, and at the risk of stating the obvious, I have very much enjoyed contributing to the Academe Blog and to our chapter blog. I also maintain several other blogs to which I have re-posted, by topic, my posts to the Academe blog, as well as some other items.

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